Marketing Emphasis

This degree offers a wide range of flexibility depending on your areas of interest. Our strong collaboration with the Humanities Division provides opportunities to take courses in public relations, institutional development, advertising and more in addition to your core marketing courses. Our comprehensive core classes also ensure preparation for advanced study. 

     

AREA

COURSE NUMBER

REQUIRED COURSES

HOURS

COURSE DETAILS

 

 

 

 

 

Business Core

ACCT 211


ACCT 212


BUAD 376


BUAD 405


BUAD 425


BUAD 428


BUAD 445


CPTR 220


ECON 235

ECON 236

FNCE 325


MATH 165

MATH 221


MRKT 327


RELT 305


____ 475

Principles of Accounting I

Principles of Accounting II


Human Resources Management


Business Ethics



Business Communications


Business Policies



Business Law



Microcomputer Applications


Principles of Microeconomics


Principles of Macroeconomics


Business Finance


Calculus for Managers


Elementary Statistics and Probabilities


Marketing



Christian Ethics


Internship in ACCT, BUAD, FNCE or MRKT
3

3

3

1



3

3



4



3


3


3



3


3



3




3



3


1-3


 

 

 

 

 

Marketing
Emphasis

COPR 241



MRKT
333


MRKT 443

MRKT 456

PSYC 105

Public Relations
Principles


Professional Selling


Consumer Behavior


Marketing Research


Introduction to Psychology
3

3



3



3


3




 Additional Recommended Courses:

ACCT 335                  Accounting Information Systems 3